Three Farmers, Nescafé, and Olivieri Italia amongst those recognized.
We’re ringing in a new year with some excellent news! Three of our projects have been shortlisted for the upcoming 2022 PAC Global Awards!
Celebrating global package brand design and innovation, the awards have selected the following nominees for their impactful, eye-catching designs.
OUR NOMINEES
Brand: Three Farmers
Brand Owner: Three Farmers Food Inc.
Category: Revitalized, Food
When Three Farmers approached us about the promotion of their products, celebrating their roots as farmers from Saskatchewan was integral to our creative process. Through photographing each of the three farmers and two sisters who lead the company on the consumer packaging, this family-owned and operated company invites you to the table. Accented by a signature wordmark, featured on a striking black panel, this strong contrast against the bright background ensures the brand stands out and is remembered on the shelf.
Brand: Olivieri Fine Foods
Brand Owner: Riviana Foods
Category: New Brand, Food
A combination of photography and visual cues tell the story of Olivieri Italia super-premium, fresh pasta. Elegant monochromatic images disrupted by colourful, fresh ingredients are complemented by gold accents and proud provenance expressions to honor the traditional craft of pasta making. Anchored by the Olivieri logo, this design effortlessly conveys the very best of Italian cuisine.
Brand: Nescafé Sweet & Creamy
Brand Owner: Nestlé
Category: Revitalized, Beverage
Celebrating the trifecta of sugar, cream, and coffee, our redesign of Nescafé Sweet & Creamy promises consumers the same taste and quality of their favorite coffee shop – with the irresistible benefit of convenience. Featuring bold colours and neutral backgrounds, the packaging is proudly flanked by the iconic Nescafé cup and creates a hard to ignore on-shelf presence.
WHAT’S NEXT?
Well… we’ll have to be patient! The annual ONEOF100 Summit & Awards Celebration will be held virtually again this year, taking place on February 8th, 2022, at 8 AM EST. We’re honored to be shortlisted along with this group of well-deserving nominees – check them out here.
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01/13/2022