Looks like big really is better for Bellisio Foods USA.
Designed by Bridgemark, the packaging for their Michelina’s Grande line of frozen meals earned Best in Class in the Brand Marketing, New Brand, Food category at the 2023 PAC Global Awards held on February 7th in New York City.
Busting with big-time appetite appeal, the winning design celebrates delicious meals in hunger-busting quantities. Proving that consumers can have great taste, great value and more of it, Michelina’s Grande is seriously satisfying.
Earning an Award of Distinction in the Brand Marketing, Revitalized Non-Food category, Edgewell Personal Care’s Schick Men’s razors edged out the competition for its sharp design. Pivoting from overtly masculine category conventions, the packaging is a standout for its clean, contemporary, and approachable take on men’s grooming.
Celebrating the craft of package brand design and innovation, PAC Global is a not-for-profit packaging association with over 2,400 members and the hosts of the annual awards.
Returning to a live, in-person event for the first time since the pandemic, the PAC welcomed attendees to their highly anticipated, sold-out Futures Edge Summit. Promising amplification of some of the world’s most inspiring package design and innovation stories, the Summit did not disappoint.
With a full schedule of Speaker Sessions from an esteemed group of brand builders, contributors, and creators, guests were privy to a compelling and insightful blend of spirited storytelling and in-depth discussions. Award-winners were announced intermittently throughout day with an early cocktail reception closing out the event.
Thank you and congrats to our client teams on these impressive wins.
We’re already looking forward to next year!
To see all the winners – including those from our partner agency, Davis – check out the PAC here.